Gary Vaynerchuck

Two Years ago Gary Vaynerchuk wrote what he believed would be the future of the sports card world, he was absolutely correct with his prediction!!! Below is his article he wrote.

Why I believe Sports cards are about to explode in culture and value

By Gary Vaynerchuck


Recently, I’ve been talking about how sports cards are coming back in culture. I really believe that in certain categories, they’re going to explode in value in the next few years and could make a great alternative investment.

But before I go into what I’m most excited about the card industry, I want to touch on a couple of things… 

I do believe that in the next 24 – 36 months, we are going to see enormous growth in the sports card market. Even more than what we’ve seen in the past 2 – 3 years. 

But I want to start this article off with a cautionary note because in reality, supply and demand can be a funny thing.

I think the next 2-3 years will be white hot in the sports card market, and then there will be a “tapering off” just like there is in any supply and demand market around something that’s not an essential need. I believe over the next few decades, the “classics” (the Jordan, Kareem, and Dr J rookies) and the emerging classics (LeBron, Kobe, and Durant) will be the ones to grow slowly in value. 

 I think there are a couple of ways to approach this if you’re trying to get in on it: 

  • In the short term, an investment opportunity might look like buying cards for say, $40 each and flipping them for $80 a few months later.

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